Branding: Battle Picture Weekly

Prepare yourself for a shock, comic fans: We are now further away from the last issue of Battle Picture Weekly than its first issue was from the end of World War II. Battle, to use its street name, is arguably one of the most important and influential British comics of all time. Of course, that's …

Branding: Spider-Man Comics Weekly

In the first part of this highly-acclaimed-by-me series, we looked at how the Doctor Who Weekly comic evolved into the Doctor Who Magazine magazine. This time, it's the turn of another staple of the Marvel UK publishing group, Spider-Man Comics Weekly. A spin-off from The Mighty World of Marvel -- launched four months earlier -- Spider-Man …

Branding: Doctor Who Weekly/Monthly/Magazine

Give me a new magazine and I'll spend as much time studying the design and layout as I will reading the content... In particular I find logos and branding to be fascinating. I'm aware that it's a niche interest, but we live in a market-driven world and branding is key to marketing. For a company …